Google Local Business Results

Google Local Business Results are search result listings that are based on a geographical target within a keyword search. Translated - local businesses located in a specific city or region submitted to local directories will display at the top of Google search results. A map will display locations of businesses that rank on the first page of search results.

 

For example, enter the following keywords in Google search - "plumber austin". At the top of the screen, you will see three paid listings. Just below these listings is a map showing three business locations. These businesses exist in local directories with addresses that fall into the Austin, TX area searched by Google.

 

Here are some interesting facts about Google Local Business Results:
- More than 82% of customers search online before purchasing offline services or products.
- Businesses do not have to have a website to be found in Local Business Results.
- Most larger companies do not pay attention to the local listings.
- Businesses can be found in this section by using multiple keywords.
- Small companies with a small website or no website at all, can out rank the larger companies.

 

How do you get your business on the first page of Google Local Business Results?
1) Submit your business information to local directories, or have a Local Online Marketing company do it for you.
2) Attain favorable reviews for your services or products in the local directories.
3) Submit multiple keywords

 

Once you rank in Google Local Business Results, you will start to see the benefit of also ranking in Yahoo and MSN maps. This ranking will drive targeted leads to your business, customers ripe for sales conversion.